1seg is a mobile terrestrial digital audio/video and data broadcasting service in Japan, Argentina, Brazil, Čile, Urugvaj, Paragvaj, Peru, and the Philippines.

1 seg is designed as a component of ISDB-T, the terrestrial digital broadcast system used in those countries, as each channel is divided into 13 segmenti, with a further segment separating it from the next channel; an HDTV broadcast signal occupies 12 segmenti, leaving the remaining (13th) segment for mobile receivers, otuda i naziv, “1seg” ili “jedan Seg”. See full seg.